CRM Adoption
Intelligence
Evidence-based thinking on why CRM fails, how to fix it, and how to get real value from your Dynamics 365 investment. No vendor spin. No implementation upsell.
Why 70% of CRM Projects Fail at Adoption (And How to Fix Yours)
CRM failure is almost never a technology problem. In this guide we break down the real reasons CRM adoption collapses after go-live, and the five things you can do about it starting this week.
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The Real Reason Your Team Ignores the CRM, and It Is Not the System
Why user psychology matters more than software configuration in the first 90 days.
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Dynamics 365 in 2025: What's Changed and What It Means for User Adoption
How the latest AI features are actually affecting how teams interact with Dataverse.
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Why One-Day CRM Training Does Not Work, and What to Do Instead
The science of retention and why role-based reinforcement is the only way forward.
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Five Process Gaps That Kill CRM Adoption After Go-Live
If your business process doesn't match your CRM, your team will find a workaround.
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Our CRM Recovery Checklist: 12 Signs Your Implementation Needs Help
A self-assessment tool for managers who suspect their CRM investment is failing.
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Right-Sizing Dynamics 365: How to Configure for Your Team, Not for Every Team
Simplification strategies that reduce noise and increase user focus.
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Occasional guides and thinking on Dynamics 365 adoption. No spam, no vendor content.
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Written and maintained by Martin Prosser, Microsoft Dynamics 365 specialist with over a decade of hands-on experience. Last reviewed: February 2026.